1. Function Introduction
To achieve more refined operations, Hyperbid SDK, starting from version v4.2.10, supports calculating user value data at the device level using various metrics/calibers, allowing developers to implement user value-based traffic grouping strategies at low cost.
Currently, this function uses a whitelist mechanism. Please contact your account manager for activation if you wish to use it.
2. Creating User Value-Based Traffic Groups
To set up a user value-based strategy, you need to add user value rules under the traffic group. The specific process is as follows:
(1) Add or edit traffic groups on the edit Mediation Unit page, and add user value conditions to the traffic group rules.

(2) User value traffic grouping rules support the combination configuration of different indicators + statistical dimensions + calculation rules, as detailed in the table below:
|
Metric |
Statistical dimensions |
Rule |
|
First-Impression eCPM |
Mediation Unit Ad Format APP |
Interval, ≤, < |
|
Lifetime Impressions
|
Mediation Unit Ad Format APP |
Interval, ≤, < |
|
Lifetime Revenue |
Mediation Unit Ad Format APP |
Interval, ≤, < |
|
Lifetime eCPM |
Mediation Unit Ad Format APP |
Interval, ≤, < |
|
Session Impressions |
Mediation Unit Ad Format APP |
Interval, ≤, < |
|
Session Revenue |
Mediation Unit Ad Format APP |
Interval, ≤, < |
|
Avg. Session eCPM |
Mediation Unit |
Interval, ≤, < |
|
Lifetime Sessions |
APP |
Interval, ≤, < |
|
Avg. Impressions per Session
|
Mediation Unit |
Interval, ≤, < |
|
Avg. Revenue per Session
|
Mediation Unit |
Interval, ≤, < |
|
Lifetime IAP Count
(This needs to be passed through the SDK API interface to Hyperbid) |
APP |
Interval, ≤, < |
|
Lifetime IAP Revenue
(This needs to be passed through the SDK API interface to Hyperbid) |
APP |
Interval, ≤, < |