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Segment rules:User Value Description

 

1. Function Introduction

To achieve more refined operations, Hyperbid SDK, starting from version v4.2.10, supports calculating user value data at the device level using various metrics/calibers, allowing developers to implement user value-based traffic grouping strategies at low cost.

Currently, this function uses a whitelist mechanism. Please contact your account manager for activation if you wish to use it.

 

2. Creating User Value-Based Traffic Groups

To set up a user value-based strategy, you need to add user value rules under the traffic group. The specific process is as follows:

(1) Add or edit traffic groups on the edit Mediation Unit page, and add user value conditions to the traffic group rules.

(2) User value traffic grouping rules support the combination configuration of different indicators + statistical dimensions + calculation rules, as detailed in the table below:

Metric

Statistical dimensions

Rule

First-Impression eCPM

 

Mediation Unit
Ad Format
APP

Interval, ≤, <

Lifetime Impressions

 

Mediation Unit
Ad Format
APP

Interval, ≤, <

Lifetime Revenue

 

Mediation Unit
Ad Format
APP

Interval, ≤, <

Lifetime eCPM

 

Mediation Unit
Ad Format
APP

Interval, ≤, <

Session Impressions

 

Mediation Unit
Ad Format
APP

Interval, ≤, <

Session Revenue

 

Mediation Unit
Ad Format
APP

Interval, ≤, <

Avg. Session eCPM

Mediation Unit
Ad Format
APP

Interval, ≤, <

Lifetime Sessions

APP

Interval, ≤, <

Avg. Impressions per Session

Mediation Unit
Ad Format
APP

Interval, ≤, <

Avg. Revenue per Session

Mediation Unit
Ad Format
APP

Interval, ≤, <

Lifetime IAP Count

(This needs to be passed through the SDK API interface to Hyperbid)

APP

Interval, ≤, <

Lifetime IAP Revenue

(This needs to be passed through the SDK API interface to Hyperbid)

APP

Interval, ≤, <

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 
 
Last modified: 2026-06-12Powered by